Using a 100% pure whole wheat reduces the gluten content. Wheat kernels have threes main parts: the endosperm, the germ, and the bran. Whole wheat flour is comprised of all three of these, while white flour is milled from only the endosperm. Whole wheat flour is considered a whole grain product because it is composed of the entire wheat kernel.

Endosperm is made up of starch, which is embedded into protein. Gluten is formed when flour is mixed with water as a result of the protein in the endosperm. Gluten is what makes the dough elastic and stretchy.

The germ is the embryo of the wheat plant. It is high in protein, fat, B vitamins, vitamin E, and minerals. The germ does not form gluten.

The bran protects the wheat kernel. Bran is high in dietary fiber and contains protein, fat, B vitamins, and minerals. It also does not form gluten.

Unlike white flour, whole wheat flour contains all three parts of the grain. The presence of the bran and germ reduces the gluten development. The less gluten implies the dough will be denser and heavier, which makes for a perfect dog cookie recipe.

It also should be reiterated that most dogs are not allergic to wheat. Furthermore, corn, soy, and wheat become problematic when they are used as “fillers.” This means that they are used to substitute meat protein and are probably not human grade quality. Our 100% pure whole wheat is a soft, pure whole wheat that is human grade. This is why dogs that may be allergic to wheat- the kind in commercial dog food- may not be allergic to our treats. Our whole wheat is a whole grain not just parts of it. When reading ingredients of a dog treat, look for “whole wheat flour” and not “enriched” or “white” flour.

Whole wheat flour is considered a healthy grain for your dog.

And yes, puppies should not be consuming any treat that is not intended for puppies. Our all-natural treats are intended for adult dogs.